US advertising of Xanax (alprazolam).

Alprazolam is primarily used to treat moderate to severe anxiety disorders (e.g., social anxiety disorder) and panic attacks.

From "American Journal of Psychiatry" (1993)

The illustration used in this advertising seems to be based on work of a famous American abstract painter Jackson Pollock. Pollock's most famous paintings were made during the "drip period" between 1947 and 1950.


This one is an untitled painting from 1948 or 1949.

After struggling with alcoholism for his entire adult life, Pollock, on August 11, 1956, at 10:15 pm, died in a single-car crash in his Oldsmobile convertible while driving under the influence of alcohol.